Research Focus
- The focus for this project will be on the theme of technology, and how user interface and user expierience design can help grow a brand.
- I will be exploring and working with the graphic disicpline of ‘design for screen’.
- Research Question: What design decisions/specific features make for a successful user interface and user expierience?
Design Problem
- The problem I will be exploring/resolving is: an online business requires a re-design of interface for their online on demand entertainment service.
Client Needs/Requirements
- The hypothetical client I will be working for is Amazon.com, on their ‘Amazon Video’ feature.
- The needs/requirements they have is for me to design the user interface for ‘Amazon Video’ as a seperate website to the main Amazon.com page, as well as a coresponding app for mobile.
- The website and app would still need to have design aspects that associate to the Amazon.com brand.
- The audience should be able to recognise that the website and app is part of Amazon.com, but still be able to differentiate and consider it as a seperate service.
Audience
- The project is being designed for current ‘Amazon Video’ users to ease their interaction with it, as well as for potential users, to make the service more appealing and accessible to them.
No comments:
Post a Comment